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Premium Social Package (Includes Social Media Strategy & Social Branding & Curation)

A$2,000.00

PREMIUM SOCIAL MEDIA PACKAGE

SOCIAL MEDIA STRATEGY

Join us for a 1hr consultation where we uncover a tailored strategy to help your business achieve its goals. From here we conduct an in-depth review of your current social media position by analysing your content and engagement. We will present a report on the best ways to optimise your social platforms through content pillars and engagement. You'll gain a thorough insight into trends, keywords and hashtags, bio optimisation, creative recommendations, best posting times and content calendar recommendations.

SOCIAL MEDIA STRATEGY INCLUSIONS

  • 1hr consultation & presentation of strategy

  • PDF documentation of your brand’s social media strategy

  • An overview of the strategy including the brand purpose, business objectives and social media objectives.

  • Target audience analysis including audience segmentation and engagement techniques.

  • Competitor analysis including content and messaging that is working for competing brands.

  • Analysis of trends to predict and observe peaks where you can post content which aligns to interests of the time.

  • Content pillars specifically suited to your brand, audience and business objectives. These will be themes for you to follow and shape your content around over time.

  • Social media channels and details on how to stretch and alter content across platforms.

  • Optimisation through keywords, hashtags and bio optimisation.

  • Visual branding of social media pages, personality and tone of voice.

  • Creative ideas including photography and editing style, graphics, grid layouts, posts, stories and more.

  • Best practise for optimising content for social (specific to chosen platforms)

  • Details on the types of influencers you could engage through platforms like Tribe. Including how to brief these influencers and the types of content to ask for (only where relevant).

  • Details on how to enhance organic engagement through community management and content.

  • Content calendar with specific details on ideal times to post, number of posts per week and types of content to push live.

NOTES

Includes 1 round of amends, additional amends will be charged accordingly.
Cost does not include fees from external parties including Facebook and Instagram spend.

SOCIAL BRANDING & CURATION

High-quality social posts reflect a high-quality brand. Ensure that you put your best foot forward on your social media accounts with our social branding and curation package. These social posts will attract your target audience whilst giving your feed consistency and a creative edge.

INCLUSIONS

  • Review of your existing social platforms from a visual perspective and recommendations on how to improve from a brand perspective

  • 1 initial consultation with you to gather your brief, this is where we get a feel for what you’re looking for on your socials

  • Design of 1 x Social Media profile image, 5 x highlight icons, 1 x cover image for a platform of your choice (for example LinkedIn or Facebook)

  • Static design of 5 x 1:1 posts and 5 x 9:16 stories using Canva (so you can keep the working files and use them to create your own ongoing content easily)

  • Guidelines on how to visually maintain your socials (fonts, images, colours, graphics etc)

NOTES

Includes 1 round of amends, additional amends will be charged accordingly.

This package covers a visual analysis of social channels and refresh only, for a more strategic review and detail around anything further, see our social media strategy package.

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